نوع مقاله : مقاله پژوهشی
نویسندگان
1 دانشگاه لرستان
2 گروه اشاعه اطلاعات و دانش، پژوهشگاه علوم و فرهنگ اسلامی، قم
چکیده
کلیدواژهها
عنوان مقاله [English]
نویسندگان [English]
Symbolic capital is a concept that was raised under the influence of interpretive and postmodern approaches in the sociological literature of management and plays a role in creating the legitimacy and acceptability of an individual in the organization, especially leaders. The main issue of this research is understanding and utilizing symbolic capital to increase the influence and impact of managers on subordinates in order to increase productivity in cultural organizations. The present research is of a developmental and qualitative nature and its case study is the Islamic Propaganda Office of the Qom Seminary. Data collection to understand the components of symbolic capital in cultural organizations was carried out through interviews with 8 experts, including 5 managers of the complex and 3 members of the academic faculty, and data analysis was also carried out using the content analysis method. The analysis of the findings of this study indicates that the most important factor for the formation of symbolic capital in leaders of cultural organizations is their competencies. At the next levels are outputs and results, and then the acquisition of organizational honors, which, through advertising and personal branding, can create the basis for the creation of tangible and intangible economic assets, social capital (trust, support), and reputation as the fruits of symbolic capital for the leader.
کلیدواژهها [English]
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